Merchants worldwide who support mobile commerce as a sales channel 2018, by segment

Share of merchants worldwide who support mobile commerce as a sales channel as of March 2018, by segment

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Release date

June 2018

Region

Worldwide

Survey time period

March 2018

Number of respondents

600 respondents

Special properties

online merchants

Supplementary notes

Nearly one-in-four merchants surveyed sell both digital and tangible goods online, while 40 percent sell digital goods exclusively and 37 percent only sell shippable goods. More than 60 percent of merchants sell shippable goods overall (with or without digital goods).

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