Digital advertising in the United States

Statistics report on digital advertising in the United States

Digital advertising in the United States

This report has been compiled to provide statistical information about digital advertising in the United States.

Table of contents

Global overview

6
  • Premium Statistic Digital advertising spending worldwide 2021-2026
  • Premium Statistic Share of digital ad revenue worldwide 2018-2028
  • Premium Statistic Global spending on internet advertising 2000-2024, by region
  • Premium Statistic Global internet advertising spending 2007-2024, by format
  • Premium Statistic Digital ad spend growth 2021-2026, by format
  • Premium Statistic Fastest growing digital ad markets worldwide 2023

U.S. overview

9
  • Basic Statistic Online advertising revenue in the U.S. 2000-2022
  • Premium Statistic Growth of digital advertising in the U.S. 2016-2022
  • Premium Statistic Change in digital ad spend in the U.S. 2021-2027
  • Premium Statistic Share of ad revenue in the U.S. 2022, by medium
  • Premium Statistic Digital ad spending per internet user in the U.S. 2018-2027
  • Premium Statistic Digital ad spend in the U.S. 2022, by industry
  • Premium Statistic Digital ad spend growth in the U.S. 2023, by industry
  • Premium Statistic Leading digital ad strategies & formats in the U.S. 2023
  • Premium Statistic Ad spend vs. media time gap in the U.S. 2022

Formats

7
  • Basic Statistic Breakdown of U.S. online ad revenue 2022, by format
  • Premium Statistic Digital ad spend growth in the U.S. 2023, by format
  • Premium Statistic Search ad spend in the U.S. 2019-2022
  • Premium Forecast Ad spending of the banner advertising industry in the U.S. 2019-2028
  • Premium Forecast Ad spending of the video advertising industry in the U.S. 2019-2028
  • Premium Statistic Digital audio ad spend in the U.S. 2016-2022
  • Premium Statistic Digital ad viewability rates in the U.S. 2020-2022, by format

Mobile

7
  • Premium Statistic Mobile ad spend in the U.S. 2010-2022
  • Premium Forecast Mobile ad spend in the U.S. 2027-2028, by format
  • Premium Statistic Mobile ad spend in the U.S. 2021, by industry
  • Premium Statistic Mobile share in digital ad spend in the U.S. 2021, by industry
  • Basic Statistic App monetization methods by U.S. publishers 2024
  • Premium Statistic Mobile app types where adults notice relevant ads in the U.S. 2021
  • Premium Statistic Major mobile app ads preferred by adults in the U.S. 2021

Agencies & publishers

5
  • Premium Statistic Revenue of digital advertising agencies in the U.S. 2019-2024
  • Premium Statistic Share of digital in U.S. agency revenue 2009-2021
  • Premium Statistic Employment at digital advertising agencies in the U.S. 2018-2023
  • Premium Statistic Wages at digital advertising agencies in the U.S. 2014-2022
  • Premium Statistic Leading digital agency networks in the U.S. 2021

Consumer attitudes

7
  • Premium Forecast Attitudes towards online advertising in the U.S. 2023
  • Premium Statistic Share of TV viewers feeling positive about having ads aimed at them in the U.S. 2021
  • Premium Statistic Information advertisers can use to target ads in the U.S. 2022
  • Premium Statistic Attitude towards personalized ads in the U.S. 2022
  • Premium Statistic Share of consumers receiving mistargeted ads from brands in the U.S. 2022
  • Premium Statistic Platforms where consumers received irrelevant ads in the U.S. 2022
  • Premium Statistic Attitudes to ad data ethics in the UK & the U.S. 2022

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)

Mon - Fri, 9am - 5pm (SGT)

Contact Kisara Mizuno
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)