Supermarkets fulfill the frozen food needs of American consumers more than any other outlet. In 2018, the household penetration rate of frozen food products at supermarkets was 94 percent, nearly double that of supercenters.
Household penetration rate of frozen foods in the United States in 2018, by retail channel
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Progressive Grocer. (July 1, 2019). Household penetration rate of frozen foods in the United States in 2018, by retail channel [Graph]. In Statista. Retrieved May 10, 2024, from https://www.statista.com/statistics/1032752/frozen-foods-penetration-by-channel/
Progressive Grocer. "Household penetration rate of frozen foods in the United States in 2018, by retail channel." Chart. July 1, 2019. Statista. Accessed May 10, 2024. https://www.statista.com/statistics/1032752/frozen-foods-penetration-by-channel/
Progressive Grocer. (2019). Household penetration rate of frozen foods in the United States in 2018, by retail channel. Statista. Statista Inc.. Accessed: May 10, 2024. https://www.statista.com/statistics/1032752/frozen-foods-penetration-by-channel/
Progressive Grocer. "Household Penetration Rate of Frozen Foods in The United States in 2018, by Retail Channel." Statista, Statista Inc., 1 Jul 2019, https://www.statista.com/statistics/1032752/frozen-foods-penetration-by-channel/
Progressive Grocer, Household penetration rate of frozen foods in the United States in 2018, by retail channel Statista, https://www.statista.com/statistics/1032752/frozen-foods-penetration-by-channel/ (last visited May 10, 2024)
Household penetration rate of frozen foods in the United States in 2018, by retail channel [Graph], Progressive Grocer, July 1, 2019. [Online]. Available: https://www.statista.com/statistics/1032752/frozen-foods-penetration-by-channel/