According to a survey of consumers worldwide, when it came to opinions on in-app advertising formats, 27 percent of respondents indicated interstitial display ads as completely unacceptable. In-feed ads were signaled as unacceptable by 25 percent of the surveyed consumers, while both interstitial videos and banner ads were not despised as strongly.
In-app advertising formats considered by consumers worldwide as completely unacceptable of 1st quarter 2021
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AdColony. (March 4, 2021). In-app advertising formats considered by consumers worldwide as completely unacceptable of 1st quarter 2021 [Graph]. In Statista. Retrieved May 15, 2024, from https://www.statista.com/statistics/1265089/least-acceptable-in-app-ad-formats/
AdColony. "In-app advertising formats considered by consumers worldwide as completely unacceptable of 1st quarter 2021." Chart. March 4, 2021. Statista. Accessed May 15, 2024. https://www.statista.com/statistics/1265089/least-acceptable-in-app-ad-formats/
AdColony. (2021). In-app advertising formats considered by consumers worldwide as completely unacceptable of 1st quarter 2021. Statista. Statista Inc.. Accessed: May 15, 2024. https://www.statista.com/statistics/1265089/least-acceptable-in-app-ad-formats/
AdColony. "In-app Advertising Formats Considered by Consumers Worldwide as Completely Unacceptable of 1st Quarter 2021." Statista, Statista Inc., 4 Mar 2021, https://www.statista.com/statistics/1265089/least-acceptable-in-app-ad-formats/
AdColony, In-app advertising formats considered by consumers worldwide as completely unacceptable of 1st quarter 2021 Statista, https://www.statista.com/statistics/1265089/least-acceptable-in-app-ad-formats/ (last visited May 15, 2024)
In-app advertising formats considered by consumers worldwide as completely unacceptable of 1st quarter 2021 [Graph], AdColony, March 4, 2021. [Online]. Available: https://www.statista.com/statistics/1265089/least-acceptable-in-app-ad-formats/