During an early 2023 survey among marketing leaders from for-profit companies in the United Kingdom, respondents reported that, on average, their companies spent 48.7 percent of their marketing budget on digital marketing activities in 2023. In 2022, the respective share was roughly 51 percent.
Distribution of marketing budgets in the United Kingdom in 2022 and 2023, by platform
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Statistics
The CMO Survey. (March 24, 2023). Distribution of marketing budgets in the United Kingdom in 2022 and 2023, by platform [Graph]. In Statista. Retrieved May 21, 2024, from https://www.statista.com/statistics/1378297/marketing-budgets-uk-platform/
The CMO Survey. "Distribution of marketing budgets in the United Kingdom in 2022 and 2023, by platform." Chart. March 24, 2023. Statista. Accessed May 21, 2024. https://www.statista.com/statistics/1378297/marketing-budgets-uk-platform/
The CMO Survey. (2023). Distribution of marketing budgets in the United Kingdom in 2022 and 2023, by platform. Statista. Statista Inc.. Accessed: May 21, 2024. https://www.statista.com/statistics/1378297/marketing-budgets-uk-platform/
The CMO Survey. "Distribution of Marketing Budgets in The United Kingdom in 2022 and 2023, by Platform." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/1378297/marketing-budgets-uk-platform/
The CMO Survey, Distribution of marketing budgets in the United Kingdom in 2022 and 2023, by platform Statista, https://www.statista.com/statistics/1378297/marketing-budgets-uk-platform/ (last visited May 21, 2024)
Distribution of marketing budgets in the United Kingdom in 2022 and 2023, by platform [Graph], The CMO Survey, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/1378297/marketing-budgets-uk-platform/