In a 2023 conducted survey among Coles Flybuys and Woolworths Everyday Rewards loyalty program users in Australia, over 58 percent of those surveyed reported using their loyalty points to get cashback off groceries. Around 13 percent of respondents said they converted their supermarket loyalty points into airline points, such as Qantas Frequent Flyer and/or Virgin Australia Velocity Frequent Flyer points.
Loyalty program member usage of Coles Flybuys and/or Woolworths Everyday Rewards points in Australia as of July 2023
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finder.com. (September 15, 2023). Loyalty program member usage of Coles Flybuys and/or Woolworths Everyday Rewards points in Australia as of July 2023 [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1401349/australia-supermarket-loyalty-point-usage/
finder.com. "Loyalty program member usage of Coles Flybuys and/or Woolworths Everyday Rewards points in Australia as of July 2023." Chart. September 15, 2023. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1401349/australia-supermarket-loyalty-point-usage/
finder.com. (2023). Loyalty program member usage of Coles Flybuys and/or Woolworths Everyday Rewards points in Australia as of July 2023. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1401349/australia-supermarket-loyalty-point-usage/
finder.com. "Loyalty Program Member Usage of Coles Flybuys And/or Woolworths Everyday Rewards Points in Australia as of July 2023." Statista, Statista Inc., 15 Sep 2023, https://www.statista.com/statistics/1401349/australia-supermarket-loyalty-point-usage/
finder.com, Loyalty program member usage of Coles Flybuys and/or Woolworths Everyday Rewards points in Australia as of July 2023 Statista, https://www.statista.com/statistics/1401349/australia-supermarket-loyalty-point-usage/ (last visited May 19, 2024)
Loyalty program member usage of Coles Flybuys and/or Woolworths Everyday Rewards points in Australia as of July 2023 [Graph], finder.com, September 15, 2023. [Online]. Available: https://www.statista.com/statistics/1401349/australia-supermarket-loyalty-point-usage/