High protein content was the leading impression consumers in Japan had of insect-based meat alternatives, as revealed in a survey conducted in April 2023. While 18.7 percent of respondents took note of the protein contained in products based on edible insects, only 4.5 percent stated that they looked easy to eat.
Impression of food products with edible insects as meat alternatives in Japan as of April 2023
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Neo Marketing. (June 2, 2023). Impression of food products with edible insects as meat alternatives in Japan as of April 2023 [Graph]. In Statista. Retrieved May 04, 2024, from https://www.statista.com/statistics/1402916/japan-impression-edible-insect-based-meat-alternative/
Neo Marketing. "Impression of food products with edible insects as meat alternatives in Japan as of April 2023." Chart. June 2, 2023. Statista. Accessed May 04, 2024. https://www.statista.com/statistics/1402916/japan-impression-edible-insect-based-meat-alternative/
Neo Marketing. (2023). Impression of food products with edible insects as meat alternatives in Japan as of April 2023. Statista. Statista Inc.. Accessed: May 04, 2024. https://www.statista.com/statistics/1402916/japan-impression-edible-insect-based-meat-alternative/
Neo Marketing. "Impression of Food Products with Edible Insects as Meat Alternatives in Japan as of April 2023." Statista, Statista Inc., 2 Jun 2023, https://www.statista.com/statistics/1402916/japan-impression-edible-insect-based-meat-alternative/
Neo Marketing, Impression of food products with edible insects as meat alternatives in Japan as of April 2023 Statista, https://www.statista.com/statistics/1402916/japan-impression-edible-insect-based-meat-alternative/ (last visited May 04, 2024)
Impression of food products with edible insects as meat alternatives in Japan as of April 2023 [Graph], Neo Marketing, June 2, 2023. [Online]. Available: https://www.statista.com/statistics/1402916/japan-impression-edible-insect-based-meat-alternative/