This statistic shows four of the main factors influencing consumers choice of supermarket in the United Kingdom (UK) in 2014. According to the survey into loyalty in supermarket shopping, only 16 percent chose their supermarket based on its loyalty programme. Location, price and quality were more important to shoppers when choosing their supermarket.
Factors influencing choice of supermarket in the United Kingdom (UK) in 2014
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Marketing Week. (May 8, 2014). Factors influencing choice of supermarket in the United Kingdom (UK) in 2014 [Graph]. In Statista. Retrieved May 04, 2024, from https://www.statista.com/statistics/323641/factors-when-choosing-supermarket-in-the-united-kingdom-uk/
Marketing Week. "Factors influencing choice of supermarket in the United Kingdom (UK) in 2014." Chart. May 8, 2014. Statista. Accessed May 04, 2024. https://www.statista.com/statistics/323641/factors-when-choosing-supermarket-in-the-united-kingdom-uk/
Marketing Week. (2014). Factors influencing choice of supermarket in the United Kingdom (UK) in 2014. Statista. Statista Inc.. Accessed: May 04, 2024. https://www.statista.com/statistics/323641/factors-when-choosing-supermarket-in-the-united-kingdom-uk/
Marketing Week. "Factors Influencing Choice of Supermarket in The United Kingdom (Uk) in 2014." Statista, Statista Inc., 8 May 2014, https://www.statista.com/statistics/323641/factors-when-choosing-supermarket-in-the-united-kingdom-uk/
Marketing Week, Factors influencing choice of supermarket in the United Kingdom (UK) in 2014 Statista, https://www.statista.com/statistics/323641/factors-when-choosing-supermarket-in-the-united-kingdom-uk/ (last visited May 04, 2024)
Factors influencing choice of supermarket in the United Kingdom (UK) in 2014 [Graph], Marketing Week, May 8, 2014. [Online]. Available: https://www.statista.com/statistics/323641/factors-when-choosing-supermarket-in-the-united-kingdom-uk/