This statistic shows the results of a survey conducted in January/February 2016 and January/February 2017 among 1,000 adult Americans on their preference for Burger King. The results were sorted by households with children and households without children. During the survey in January/February 2016, 11 percent of respondents from households with children stated they prefer Burger King; 7.1 percent of respondents from childless households said the same.
United States: Brand preferences for Burger King in 2016 and 2017, by presence of children in household
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The Brand Strength Monitor. (March 17, 2017). United States: Brand preferences for Burger King in 2016 and 2017, by presence of children in household [Graph]. In Statista. Retrieved May 21, 2024, from https://www.statista.com/statistics/692605/us-brand-preferences-for-burger-king-children/
The Brand Strength Monitor. "United States: Brand preferences for Burger King in 2016 and 2017, by presence of children in household." Chart. March 17, 2017. Statista. Accessed May 21, 2024. https://www.statista.com/statistics/692605/us-brand-preferences-for-burger-king-children/
The Brand Strength Monitor. (2017). United States: Brand preferences for Burger King in 2016 and 2017, by presence of children in household. Statista. Statista Inc.. Accessed: May 21, 2024. https://www.statista.com/statistics/692605/us-brand-preferences-for-burger-king-children/
The Brand Strength Monitor. "United States: Brand Preferences for Burger King in 2016 and 2017, by Presence of Children in Household." Statista, Statista Inc., 17 Mar 2017, https://www.statista.com/statistics/692605/us-brand-preferences-for-burger-king-children/
The Brand Strength Monitor, United States: Brand preferences for Burger King in 2016 and 2017, by presence of children in household Statista, https://www.statista.com/statistics/692605/us-brand-preferences-for-burger-king-children/ (last visited May 21, 2024)
United States: Brand preferences for Burger King in 2016 and 2017, by presence of children in household [Graph], The Brand Strength Monitor, March 17, 2017. [Online]. Available: https://www.statista.com/statistics/692605/us-brand-preferences-for-burger-king-children/