Purposes headphones are used for in the United States 2017
Headphone Market
The retail value of global headphone shipments was forecast to reach 26.1 billion U.S. dollars in 2019, a more than threefold increase in six years. Headphone unit shipments are projected to reach 400 million worldwide in 2019. According to the same Statista survey, Sony is the headphone brand that most U.S. consumers owned as of 2017, followed by Bose and Beats by Dre, an Apple subsidiary.
Hearables
Hearables, or smart headphones, are the type of wireless in-ear audio devices that, apart from providing sound, combine features such as active noise cancellation, fitness tracking, wireless transmission, etc. Apple, Sony and Samsung are U.S. consumers’ most preferred hearable brands as of 2019, showcasing the tech giants’ dominance in this emerging market. True wireless hearables, such as the Apple AirPods, are also becoming more and more popular, with unit shipments forecast to amount to 129 million in 2020.