Around one-third of Japanese consumers were familiar with plant-based meats alternatives. As revealed in a survey conducted in September 2023 in Japan, over 16 percent of respondents stated that they know about plant-based meat substitutes, with another 21.9 percent having heard about such products.
Awareness of plant-based meat alternatives in Japan as of September 2023
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NH Foods. (November 21, 2023). Awareness of plant-based meat alternatives in Japan as of September 2023 [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/1218880/japan-awareness-plant-based-meat-alternatives/
NH Foods. "Awareness of plant-based meat alternatives in Japan as of September 2023." Chart. November 21, 2023. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/1218880/japan-awareness-plant-based-meat-alternatives/
NH Foods. (2023). Awareness of plant-based meat alternatives in Japan as of September 2023. Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/1218880/japan-awareness-plant-based-meat-alternatives/
NH Foods. "Awareness of Plant-based Meat Alternatives in Japan as of September 2023." Statista, Statista Inc., 21 Nov 2023, https://www.statista.com/statistics/1218880/japan-awareness-plant-based-meat-alternatives/
NH Foods, Awareness of plant-based meat alternatives in Japan as of September 2023 Statista, https://www.statista.com/statistics/1218880/japan-awareness-plant-based-meat-alternatives/ (last visited May 11, 2024)
Awareness of plant-based meat alternatives in Japan as of September 2023 [Graph], NH Foods, November 21, 2023. [Online]. Available: https://www.statista.com/statistics/1218880/japan-awareness-plant-based-meat-alternatives/