In 2022, digital ads accounted for 69 percent of the total advertising spending in Denmark. Two years earlier, the share amounted to 66 percent. This constitutes an annual increase of three percentage points.
Share of digital in advertising spending in Denmark in 2019, 2020, and 2022
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Other statistics that may interest you Digital advertising in the Nordics
Overview of the European market
4
Denmark
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- Premium Statistic Digital ad spend in Denmark 2020-2022
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Finland
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Norway
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- Premium Statistic Digital ad spend in Norway 2020-2022
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- Premium Statistic Online ad spend in Norway 2017-2022, by type
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- Basic Statistic Internet users in Norway 2020-2029
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Sweden
8
- Premium Statistic Online advertising spending in Sweden 2015-2022
- Premium Statistic Digital share of ad spend in Sweden 2015-2022
- Premium Statistic Digital ad spend in Sweden 2022, by format
- Premium Statistic Programmatic ad spend in Sweden 2017-2026
- Basic Statistic Internet users in Sweden 2020-2029
- Premium Statistic Attitudes towards online advertising in Sweden 2023
- Premium Statistic Online advertising practices experienced by Swedish consumers 2022
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- Digital share of ad spend in Norway 2020-2022
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- Digital share of advertising spending in European countries 2014
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- Share of digital display ad spending in Spain 2014-2016, by sales method
- Change in digital advertising spending on selected formats in Peru 2023
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- B2B digital ad spend in the U.S. 2015-2024
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Statistics
- Digital share of ad spend in Norway 2020-2022
- Digital share of advertising spending in Sweden 2013-2019
- Digital share of advertising spending in Finland 2013-2019
- Ad spend in France 2019-2022, by platform
- Digital share of advertising spending in European countries 2014
- New Zealand: digital ad spend format market shares 2019
- Share of digital display ad spending in Spain 2014-2016, by sales method
- Change in digital advertising spending on selected formats in Peru 2023
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- B2B digital ad spend in the U.S. 2015-2024
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Various sources (mediawatch.dk). (June 26, 2023). Share of digital in advertising spending in Denmark in 2019, 2020, and 2022 [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/451174/digital-share-of-ad-spend-in-denmark-forecast/
Various sources (mediawatch.dk). "Share of digital in advertising spending in Denmark in 2019, 2020, and 2022." Chart. June 26, 2023. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/451174/digital-share-of-ad-spend-in-denmark-forecast/
Various sources (mediawatch.dk). (2023). Share of digital in advertising spending in Denmark in 2019, 2020, and 2022. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/451174/digital-share-of-ad-spend-in-denmark-forecast/
Various sources (mediawatch.dk). "Share of Digital in Advertising Spending in Denmark in 2019, 2020, and 2022." Statista, Statista Inc., 26 Jun 2023, https://www.statista.com/statistics/451174/digital-share-of-ad-spend-in-denmark-forecast/
Various sources (mediawatch.dk), Share of digital in advertising spending in Denmark in 2019, 2020, and 2022 Statista, https://www.statista.com/statistics/451174/digital-share-of-ad-spend-in-denmark-forecast/ (last visited May 13, 2024)
Share of digital in advertising spending in Denmark in 2019, 2020, and 2022 [Graph], Various sources (mediawatch.dk), June 26, 2023. [Online]. Available: https://www.statista.com/statistics/451174/digital-share-of-ad-spend-in-denmark-forecast/