Fast fashion market and Shein quarterly sales growth in the U.S. Q2 2020-Q2 2023
According to the source, Shein has been a leading force in the fast fashion industry in terms of sales growth. The online fast fashion retailer from China had a peak in sales growth in the first quarter of 2021 with an increase of 341.9 percent. In comparison, the fast fashion market, excluding Shein, saw a 61.2 percent sales increase in that same quarter. In Q2 2023, Shein's sales growth has decreased to -2.8 percent, while the fast fashion market reportedly saw a 15.1 percent decrease in sales.